OUR TOP-NOTCH
TEAM

MEET OUR CO-FOUNDER & CEO

Joseph Basso is a co-founder of Pinnacle Life Group and serves as the Chief Executive Officer.

Before being named the CEO in early 2024, Joe helped to lead staff operations, client acquisition, marketing and recruiting.

Before Pinnacle, Joe co-founded and built multiple other companies which grew to multiple-8 figures in revenue and continue to this day.

Joe entered the financial services industry with a desire to both help families, train agents, and develop other entrepreneurs. His passion for mentorship is exemplified by his intentional availability and dedicated investment into those around him through both listening then motivating them to envision and achieve their potential.

His nearly 15 years of entrepreneurial experience provides an immense wealth of knowledge and expertise from which the members of Pinnacle can draw.

Joe credits his passion for excellence in business to his love for the Lord and his family.

MEET OUR CO-FOUNDER & CSO

Gabriel Ericson is a co-founder of Pinnacle Life Group and serves as the Chief Operating Officer.

Before being named the COO in early 2024, Gabe was a top producer, traveled around the country recruiting and training agents, and has personally mentored hundreds of agents to be both top producers and agency builders.

Before Pinnacle, Gabe co-founded an insurance agency that grew to over a million a month in sales after one year of operation and led multiple sales teams for almost ten years across numerous direct sales industries.

Gabe’s initial career path was in ministry in which he led an inner-city Chicago youth ministry for 8 years before he traveled to West Africa to work as a missionary. Upon the completion of his Masters degree he felt his calling lay in business as a way to fund ministry around the world. At this present day he has founded 4 orphanages and is working on his fifth with a goal to start 100 around the world.

Gabe finds financial services to be the perfect combination between his passion for providing his clients with truly life-changing products and services, and his love for helping sales-agents grow past their limiting beliefs and achieve dreams they previous believed unattainable.

Gabe credits everything he has achieved in life to Jesus Christ and his mother's personal sacrifice.